Amanda Craft is the president and founder of Crafted Communications, but most importantly she is a person who is dedicated to her clients and passionate about her work in public relations. Amanda started Crafted Communications to develop tailored communications solutions that produce real results. Her approach is to absorb the mission, working style and culture of her clients to build meaningful relationships and to establish an in-depth understanding of their goals and needs.

With more than 15 years experience in the public relations industry, Amanda has a wealth of communications management experience for non-profit, government, association and private sector clients. Prior to founding Crafted Communications, Amanda worked as a senior public relations specialist for a large advertising and public relations agency, as a public information officer in city government and as a marketing manager in the private sector.

During her career, Amanda developed and implemented the media relations program for an energy efficiency initiative in Indiana, aimed at reducing energy consumption for residents and business owners. The award-winning initiative netted hundreds of T.V., print, and online media hits for the client and resulted in more than 1 billion kWh of energy saved. She also managed a public affairs team embedded at Naval Surface Warfare Center, Crane Division responsible for brand management, corporate communications training, media kits, videos, magazines, news releases, niche-publication articles and collateral development. And, she directed community outreach and team training for a multi-year environmental remediation project in north central Indiana.

Amanda is a member of the Public Relations Society of America and serves as an adjunct professor for public relations writing at Indiana University’s Media School.